Whether connecting with your audience on a regular basis, creating one-off blasts or nurturing your leads, the right copy, teaser text and subject line makes all the difference. I’ve created email strategies from scratch, led thoughtful redesigns of existing campaigns and helped organizations move from one platform to the next without losing steam. I’ve also created a growing Substack account from scratch that reaches more than 1,500 Chicagoans and regularly achieves a more than 40% open rate.
Past work examples:
